Content creators and influencers: same battle?

Alongside the media J'ai un pote dans la com you find Thomas Angerer, Co-founder and Chief Creative Officer of BeInfluence Europe.

In this podcast, Thomas discusses the benefits of influencer marketing, as well as the differences between a content creator and an influencer. He gives his vision as well as the vision perceived by the general public. Discover his answer through the whole podcast. Sit back on your sofa, turn up the sound and stay with Thomas and Valentin for 25 minutes to understand the struggle in the world of influencer marketing.

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